The AMPLID product maxim

EVERYTHING YOU EXPECT FROM A SHRED, BUT NOTHING YOU ARE USED TO.

The Amplid Research Cartel is constantly on a mission: To create the best riding equipment from the best materials. All Amplid snowboards and skis are made in Amplid designed, built and owned moulds, to satisfy the demands of our next level riders.

An important part of that mission is juggling the balls of lightweight and durability. The restless search for new materials, experimenting by putting new things in and leaving traditions behind, creates such surprising products we have to tranquilize our riders upfront so they won't miss what's missing.

Our 20 years of design and manufacturing, combined with our constant need to be on the snow makes us and our product different.

The AMPLID riders’maxim

DOUBT TRADITIONS TO MOVE FORWARD.

The type of riders who make up the A.R.C. thinks differently. They pave their own road. From the way they live, to the art they do and the tricks they work on.

You have to have the courage to question the existing, simply to move on to the next step. They don't listen to the trick police in order to invent their own proprietary thing. They ignore any kind of intellectual derivatives to ensure their personal progress.

They give a toss about lobbyism and choose their own path into the hall of fame. Our top pros define new limits of our sport by every spin they pull and every face they ride.

The daily feedback from our cartel members all over the white planet keeps us on the right track. Again, welcome to our scientific underground, where technology, art, experience, and passion perpetually intermingle. We hope you'll enjoy what we've created, and the process by which it's evolving.

Anian, Peter & the Amplid Research Cartel