Finally our new website is online! Still on bug hunting, but almost done. Shop is running, more languages and swiss version (with sFr) coming in the next couple of hours … enjoy ! The ARC.

Ever wondered what it would be like to spend a day in a Cartel rider’s snowboard boots? Cartel rider Benny Deeg put together a season of POV footage from his GoPro so you can experience a winter of pow riding and throwing inverts like the pros.

Here’s more of full-time Amplid wonder shredder and part time Windells digger Justin (J-Norm) Norman in the Windells Session 6 recap video slaying those jibs and rails. Oh and there’s more of that top secret board shape that we don’t know anything about… so don’t ask. All this talk of snow and it’s 35 degrees [...]

Jim Sanco at BlackStrap clothing brand spent a couple of weeks this summer shredding Mt Hood, Oregon and filming his close friend and Amplid shredder J-Norm for a short shred movie of the Windells Digger crew. Justin hasn’t been riding the Dopamine his usual board of choice up at Hood this year, instead he’s been [...]

ARC rider Justin Norman takes care of Amplid’s RnD while other have “beach” in their minds …

If you suffer from motion sickness it’s probably best to give Fresh Cream Production’s (consisting of the Amplid Ambush’s Yannick Pebrel and Nicolas Antony) latest release a miss, but if you like pow riding POV movies hit play! Shot last season in what many are calling the best Alpine winter in 10 years, POWrno features [...]

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How much effort does your local hill put into creating ‘out-there’ events? Well Mt Bachelor is making the most of its late season opening and on May 12th brought in Big Wave surf legend Gerry Lopez to design a course specifically to be surfed on a snowboard. Of course Bachelor local and Amplid Cartel rider [...]

When one of the biggest events of the year happens in your backyard it’s time to step-up your riding and show the media what you can do. That’s what Amplid Cartel shredder Justin Norman did when Snowboarder Magazine’s Superpark 16 came to Mt Bachelor. Justin took the bull by the horns and hit this monster [...]

Apart from tons of snow – yes, also 15cm fresh – it was one more time a blast hanging out with a british snowboard crowd at Kaunertal during the UK on-snow demo. I had some awesome rides with the ABSOLUTE gang (thanks Paul and Matt and co …) and Mark from Snow & Rock. The [...]

What happens when you cram a bus load of Amplid Ambush riders into Amplid HQ’s local shred spot? Freestyle mayhem where nothing and nobody is safe. Park jumps, liftline rails and even an innocent bystander’s leg, it all get’s jibbed by Fex, Heisä, Beni, Michael, Luggi, Toni and Basti. Watch the Dude’z Team see-off the [...]

Justin Norman has had a busy season, but regardless of a packed calendar he always manages to put in some solid time testing and giving feedback on next season’s boards. Today, Brandon our man in the US posted through this edit of Justin sessioning Mt Bachelor in perfectly slushy spring conditions on Amplid’s 12/13 all-mountain [...]

The European Alps has one of the best seasons in recent memory and all our French Ambush riders can think of is riding ice! I think Xavier De Le Rue might have started a bit of a trend amoung his countrymen when he won the trick of the year at this year’s Riders Poll Awards. [...]

Europe has been in the grips of a cold spell for the last fortnight. Everybody including yours truly was ready for slushy parks, comedy sun-tans and gallons of Radler and then cold temperatures had to drag us back into the middle of winter, damn it! While most have been sat at home waiting for various [...]

Innsbruck, the capital of European snowboarding attracts its fair share of uber pros throughout the season for glamorous photoshoots and the world famous 6 Star Air and Style competition. But what do the locals get upto? Sane hooked up with a handful of SnowPark locals, including Amplid’s Fabian Sandholzer to see what goes down when [...]

More footage from Jackson Hole born and bred John Rodosky. The “In The Works” crew happened to be passing through Jackson and hooked up with John for a few days of pow slaying and boosting off booters. The whole 8 minute edit which has featured on Transworld Snowboarding online is crammed full of smooth shredding [...]

A 40ft base means that Bachelor’s lifts will be hauling riders to the top of the hill for another 6 weeks! Good news for Cartel rider Justin Norman who seems to have found a liking for going upside down twice off backcountry booters, but needs snow to do it. In this vid from Bachelor Resort [...]

Ever wondered what it’s like to be mid-way through a McTwist in slushy La Plagne whilst riding next year’s Amplid Paradigma? It’s pretty damn confusing, so that’s why we got French Ambush rider Yannick Pebrel to film it in slow motion and put together a montage. You get a good look at next year’s 159 [...]

The Amplid team knows that Cartel rider John Rodosky is one of the best all-mountain riders out there. For the past couple of seasons John has been achieving some great results on the North Face Master’s tour and proving that like a lot of Jackson Hole locals, big mountain riding is in his blood. Last [...]

Featuring Obbe and Ambush rider Fex Althammer … digesting some beers … note that you should not drive drunk.

Amplid HQ was sent this gnarly snap of Austrian Ambush rider Fabian Sandholzer attacking what looks like an impossible 9 kink wooden hand rail, designed exclusively to damage snowboarders foolish enough to give it a go. Well we haven’t heard from Austrian Ambush team manager Harry Juen if Fabian made it, but here is a [...]

  While others mount their high tech GoPro on a high tech carbon stick, Kevin Mills oes for the old school polaroid :-) ! POV, frozen the other day in Mayrhofen – which actually is one of the view british colonies in the Alps. That explains the amount of pubs in the village …