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Last March German freeride skiing magazine Powder-Magazin took the Facelift for a spin on the Kaunertal Glacier. They tested the ski in a full range of conditions and had some great things to say about the ski.
Amplid took the time to translate ACT Magazine's snowboard reviews into English for your reading pleasure. ACT is renowned for their testing crew's in-depth analyses of boards, so we're stoked to have won two treasured "Ace of ACT" awards for the Paradigma and the Morning Glory. Read the full reviews here.
Think you know what marketing a ski and snowboard brand is all about? Haven't got a clue? Well in this episode of Inside Edge by the Ski Club of Great Britain, Peter and the team at Amplid give some insight into how a brand of Amplid's size markets itself.
Last winter the Skli Club of Great Britain followed Amplid through the season for an insight into the workings of a hardware brand. From marketing to manufacturing, retail to R&D, this series will give you a real understanding of how Amplid opperates. Episode 1 covers the brand's story.
Amplid is proud to announce that Peter Bauer, an original co-founder of the brand, now owns 100% of the business. Founded in 2005 by friends Peter Bauer and Anian Thrainer...
Finally our new website is "live" ! English for now, but give us 3 more days and the french and german version will be up there as well. A big shout out goes to the 3 Martins, Stepö, Ben, Annerl, Rich, Yannick, Harry, Christoph and everybody who helped to get that thing running. Prost for now ...

Instagram #amplid

Hendrix and an Amplid Greenlight Snowboard… one is green and one smoked green – @tylerortonphoto Every month Amplid will be choosing its four favorite #amplid tagged Instagram images on the blog. From men in bear suits humping a Dopamine to the more visually appealing work of professional photographers like Tyler Orton, whatever catches our imagination [...]


Apart from tons of snow – yes, also 15cm fresh – it was one more time a blast hanging out with a british snowboard crowd at Kaunertal during the UK on-snow demo. I had some awesome rides with the ABSOLUTE gang (thanks Paul and Matt and co …) and Mark from Snow & Rock. The [...]
Amplid is extremely pleased to announce that Canadian ripper Ahren Stein has joined the Ambush Team. Hailing from the flat lands of Ontario, Ahren has been making the annual pilgrimage to the bad lands of Whistler to work on his park and backcountry shredding skills for the last couple of seasons. Ahren’s hard works seems [...]
Cartel team rider Justin Norman aka J-Norm dropped amplid HQ a little email today to let us know that his new website is live. features heaps of well shot shred pics of Justin putting his Dopamine through all sorts of grimy street jibs, captured beautifully by the likes of snowboard paparazzi Tyler Orton and [...]
Huge news from Cartel team rider Alex Martini. Alex and the rest of the Stept Productions crew took home the ‘Best Jib Movie Palm’ at this year’s IF3 movie awards with their latest release Weight. No mean feat, and even more impressive when you consider that Stept Productions is the only film company to ever [...]
Spring on the West Coast and the feeling is good, it’s time to pack your bags and get out to Mt. Hood! It’s high time for another West Coast Session, now back for a triumphant fifth year. Each spring the West Coast Session brings together North America’s top young skiers, videographers and photographers for an [...]


… starts right here ! :-)

ARC webisode January


Amplid Northamerica frontman Brandon Pastucka – selfshot, selfedit. Another day in the office …

ARC wepisode Trailer

Where we are is the sun - theXplode
Встречайте трейлер к русскому фрирайд-видео “Траектория”. Судя по всему, это главный конкурент “Атмосферы” ) Горы. Целина. Для кого-то – просто слова. Но если ты любишь это также, как мы, тогда нам с тобой по пути. Стремясь к неизведанному, мы ищем свою линию, свою траекторию. Наша жизнь – это движение. А движение – это свобода. Это [...]
feat. Anna Khankevich
McRae Williams taking care of business for the ARC down under.
After a couple of weeks of hacking and some nightshifts at the very end our website is finally online. We’ll be on the beach now, doing aftersurf-debugging sessions. Nobody is perfect: So feel free to let us know whatever doesn’t work on your browser end. Thanks, the ARC with square eyes.

Amplid Russia @ Dombai Camp

The Amplid representors at the russian Dombai camp

Esnat @ Dombai Camp

Esnat is flying high at the russion Dombai Camp.
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